THE MEFFS are a new punk band based in Essex. They approached us to design a logo that can be used on promotional materials and advertising.
Our initial brief was to develop a logo that embraces the DIY hand drawn style associated historically with punk bands, but still giving a more modern feel.
The typography is bespoke and fully scalable to whatever size is required. The logo is sufficiently versatile so to work effectively on social media, a website and merchandise.
All logo elements were provided separately to allow for suitable versions in different scenarios.
The initial design was hand sketched and imported into Adobe Illustrator. The final logo is a full vector image and provided in a range of formats to be used on merchandise of different sizes.
As with all of our clients, a full style guide document and logo pack is provided to give guidance to commercial publishers on colours and formatting. We also provide a range of rendered images of how the logo would appear in situ like websites, social media, t shirts and badges.
